Google wants power over power

Google has applied to become a power marketer, with the goal of gaining flexibility for its data centers.

01/08/2010


 

Google is stepping up its forays into the energy world.
The Internet search company, which consumes vast amounts of electricity to run the computers in its data centers, last month created a subsidiary called Google Energy. It then applied for approval from the Federal Energy Regulatory Commission to be allowed to buy and sell power much like utilities do.
Google said that it did not have specific plans to become an energy trader and that its primary goal was to gain flexibility for buying more renewable energy for its power-hungry data centers.
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