'Power of Industry' will propel Hannover Fair 2001

Hannover, Germany—Twenty-five halls will be "in play" to accommodate this year's edition of the "world's largest industrial technology trade show" on April 23-28, 2001. An extra benefit is the fairground's upgraded infrastructure, completed for Expo 2000, the World's Fair. Hannover Fair 2001 combines six "fairs" in its "Power of Industry" theme.

01/01/1970


Hannover, Germany—Twenty-five halls will be "in play" to accommodate this year's edition of the "world's largest industrial technology trade show" on April 23-28, 2001. An extra benefit is the fairground's upgraded infrastructure, completed for Expo 2000, the World's Fair. Hannover Fair 2001 combines six "fairs" in its "Power of Industry" theme. The largest are Factory Automation and Motion, Drive & Automation.

Factory Automation (FA) expects some 1,500 of the fair's approximately 7,000 total exhibitors. It will stake out 75,400 mes. Machine vision systems, imaging methods and industrial PCs will also be shown.

Now firmly in FA's sector, Industrial IT/Software (Halls 14 & 15) will highlight how information systems tie manufacturing to the business enterprise. Besides ever-present application software, products will include wireless communications, data transmission, operating systems, development tools, IT hardware, and Internet/intranet services.

Miniaturization, motion

Also part of FA, MicroTechnology (Hall 7) is said to be Europe's first-ever show for micro technology. This "futuristic" sector combines ultra-miniature electrical, mechanical, optical, biological, and chemical elements into practical microsytems and embedded applications.

Motion, Drive & Automation (MD&A) expects 1,300 exhibitors in 60,400 mrs, etc.), internal combustion engines, hydraulics, and pneumatics (pumps, motors, cylinders, transmissions, and water hydraulics).

Other "fairs" at Hannover Fair in 2001 will be: Energy (Halls 11-13) with 800 exhibitors; Compressed Air Technology, Factory Equipment & Tools (Halls 5 & 6) with 600 exhibitors; Subcon Technology (Halls 2-5) with 1,900 subcontracting-related companies; and Research & Technology (Hall 18) with 600 exhibitors focusing on technology transfer.

U.S. presence at fair

Though it always makes a strong showing, U.S. presence at Hannover Fair may appear slightly diluted because European divisions or subsidiaries of U.S. firms often manage the exhibits. Other U.S. companies exhibit independently or join the USA Pavilion organized by Deutsche Messe AG's subsidiary, Hannover Fairs USA (HFUSA, Princeton, N.J.).Two USA Pavilions will open in 2001: Factory Automation (Assembly, Handling and Vision) in Hall 15 and Subcon Technology in Hall 4. HFUSA will also organize a special group pavilion for the Power Transmission Distributors Association (Chicago, Ill.) in Hall 26.

Among exhibitors in these pavilions are KB Electronics (Coral Springs, Fla.), a drive specialist for ac/dc motor speed control; Tol-o-Matic (Hamel, Minn.), a manufacturer of electropneumatic motion control products; and VMIC (Huntsville, Ala.), a producer of embedded computer products and CPUs for open architecture buses. For more U.S. companies in Control Engineering 's coverage area, see an expanded version of this article at www.controleng.com.

Also visit Control Engineering in the Cahners booth (Hall 8, stand E27).

For more information, Circle 346, contact Hannover Fairs USA at 609/987-1202, or visit www.hannoverfair.com or www.controleng.com/freeinfo.

3rd Quarter 2000 Industrial Laser Shipments

Types:

Pulsed Nd:YAG laser systems

$142.3 million

CO2

$75.3 million

Trends:

Generally increasing shipments over 3Q99 of Nd: YAG systems and industrial lasers used in cutting, welding, drilling, and marking during 3Q00.

Decrease in CO2 industrial laser shipments in 3Q00 compared to 3Q99.

Totals:

Shipments within North America

$125.2 million

Exports

$48 million

Total

$173.1 million

Percent increase from 3Q99

30%

Source: Control Engineering with data from the Laser Systems Products Group of the Association for Manufacturing Technology (McLean, Va.), www.mfgtech.org

Shipments of industrial laser equipment and systems increased more than 30% to $173.1 million in 3Q00 compared to a year earlier, according to data from 46 companies reporting to the Laser Systems Product Group (LSPG, McLean, Va.) of the Association for Manufacturing Technology. Shipments of Nd:YAG lasers increased during this period, while CO2 decreased slightly.



Tradeshows in-person contacts unmatched: DMAG

A growing issue for Hannover Fair, and all industrial trade shows, is encroachment of the Internet. Deutsche Messe AGs (DMAG) view is that direct contacts at a tradeshow and seeing exhibits in person remains an unmatched resource, even in the Internet era.

"Engineering companies concede that virtual platforms and products and services offered on the world-wide web are welcome additions to their range of marketing tools, but for sheer impact and information value nothing can beat a concentrated and tightly focused presentation at a major trade fair," states DMAG.



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