CSEC announces keynote speaker

Morrissey Goodale’s Mark Goodale is slated as the keynote speaker for the Career Smart Engineers Conference in October.

08/30/2011


Career Smart Engineers ConferenceMark Goodale, principal at Morrissey Goodale, will give the keynote presentation at the Career Smart Engineers Conference on Oct. 13 in Chicago. Morrissey Goodale is a specialized management consulting and research firm exclusively serving the architecture, engineering, and environmental consulting industries. The firm helps clients transform and grow their design and environmental companies into high-level performers through strategic planning, mergers and acquisitions, marketing consulting, and executive search. Its principals and lead consultants have worked with design and environmental firms of nearly every type and size—from local, single-discipline firms to multi-discipline, multi-office international giants.

Mark GoodaleDuring his career consulting to the AEC industry, Goodale has facilitated strategic business planning sessions for design and environmental firms across the nation, developed and implemented high-impact marketing, business development, and PR programs, conducted numerous merger and acquisition searches for both buyers and sellers, and served as trusted advisor and coach for dozens of industry executives.

Before helping to establish Morrissey Goodale, Goodale was the Corporate Strategic Marketing Manager at PBS&J where he was charged with improving and implementing progressive corporate initiatives geared to position the firm for successful, large-scale client pursuits. Prior to that, he worked at ZweigWhite for nearly 12 years, and headed the firm's strategic business planning and marketing business units. Goodale has authored more than a dozen articles for Civil Engineering Magazine and CE News, and has been quoted many times in various industry publications and newspapers. He was also a frequent contributor to ZweigWhite’s publications and events, and authored The Healthcare Market for AEP and Environmental Consulting Firms, the first of ZweigWhite’s market intelligence reports. Always a top-rated speaker, Goodale has delivered presentations around the country on a wide variety of management topics at AIA, ACEC, and NSPE events.

Goodale received his MBA from the Sawyer School of Business at Suffolk University in 1994 and earned a BA in Economics from the University of Massachusetts, Amherst, in 1990.



No comments
Consulting-Specifying Engineer's Product of the Year (POY) contest is the premier award for new products in the HVAC, fire, electrical, and...
Consulting-Specifying Engineer magazine is dedicated to encouraging and recognizing the most talented young individuals...
The MEP Giants program lists the top mechanical, electrical, plumbing, and fire protection engineering firms in the United States.
Water use efficiency: Diminishing water quality, escalating costs; Lowering building energy use; Power for fire pumps
Building envelope and integration; Manufacturing industrial Q&A; NFPA 99; Testing fire systems
Labs and research facilities: Q&A with the experts; Water heating systems; Smart building integration; 40 Under 40 winners
Maintaining low data center PUE; Using eco mode in UPS systems; Commissioning electrical and power systems; Exploring dc power distribution alternatives
Protecting standby generators for mission critical facilities; Selecting energy-efficient transformers; Integrating power monitoring systems; Mitigating harmonics in electrical systems
Commissioning electrical systems in mission critical facilities; Anticipating the Smart Grid; Mitigating arc flash hazards in medium-voltage switchgear; Comparing generator sizing software
As brand protection manager for Eaton’s Electrical Sector, Tom Grace oversees counterfeit awareness...
Amara Rozgus is chief editor and content manager of Consulting-Specifier Engineer magazine.
IEEE power industry experts bring their combined experience in the electrical power industry...
Michael Heinsdorf, P.E., LEED AP, CDT is an Engineering Specification Writer at ARCOM MasterSpec.